But how well you know the platform? What is Instagram? How it operates and what are its salient features? Let us first understand the platform a little. Instagram is an American decade-old photo and video sharing social media app that helps keep up with your family, friends, celebrities, brands, entertainment & lifestyle ventures, or any business entity. It was acquired by Facebook in 2012 and since then has evolved through time. Instagram comes with very innovative filters and edit options and lets the users upload the video and photos with geo tags and hashtags to be listed and discovered by the users. Like any other social media popular platforms, Instagram too has the like, comment share options. You can also send private messages and share those posts on Twitter, Facebook and Tumblr in just a single click or share them in form of stories. If you want to try Instagram marketing for your brand, you can find plenty of companies for social media marketing in Gurgaon.
Have you ever noticed that some profiles have a blue tick right beside their names, while others don’t’? What does that signify? How to get verified on Instagram? What benefit it delivers?
The profiles with blue tick on top of it are verified profiles or accounts. The blue tick is the Instagram verified symbol that people desire to have. Mostly these profiles belong to celebrities or popular or known personalities or common people with great following. It means they have been undergone a verification process and Instagram recognizes them as authentic. But what are the perks of having a verified badge? What is the process of verification? Let us discuss in detail.
Verification badge stands for your genuineness. It builds trustworthiness in the minds of the followers. Only celebrated personalities or authentic people with huge followers get the verification badge. Therefore, the badge will speak for you.
Verified accounts get better visibility as they are displayed on top. It also boosts the engagement, conversion, shareability and even sales, through increased visitors and followership.
Verified accounts have the perks of special features that can also some time offer better monetization opportunity. Even for new feature, they get the early access. For ex. swipe- up feature on Instagram stories is available to all verified accounts, while general account will need minimum 10,000 users.
Verified account suggests that you are who you say you are, a relevant, public figure, not impersonated. People can differentiate and identify the ‘real you’ from multiple similar accounts. This is especially helpful when it comes to fan pages or fake profiles.
If your Instagram account gets verified, it will take couple of days to get the verification. Owing to operational issues, this timeline can get stretched but you can expect the results in a week at most.
It may seem incredibly difficult to get Instagram verified symbol on your account. As per records, less than 1% accounts are Instagram verified. Accounts with highest likelihood of being impersonated get the blue tick faster. But, as a common person how do you get that blue verified tick beside your name? Not everyone can get it unless they check all the points ruled out by Instagram. Even the most popular influencers or business accounts undergo Instagram’s stringent verification process. If you want professional assistance then you can definitely try companies who are into social media marketing in Gurgaon, a hub for many such big and small-scale digital companies.
Below is the Instagram verification requirements that you need to follow to get the badge and answers all your queries of how to get verified on Instagram.
Create a catchy profile: Start with a comprehensive interesting bio to create the first impression. Make it informative and relevant. Be honest and do not fake it to get it. A visually appealing account will catch the eye.
Be active: Keep posting content on your account regularly. That will make the profile active. Also, logically decide the time of posting content for higher engagement and interaction. Instagram algorithm will capture that.
Build your followers and engagement: You should focus on increasing your followers as much as you can. Respond to them; engage with them through replies, polls, giveaways or contests as Instagram sees how active you are on the platform. This will make your profile look important and that people love to see more of you, or the product and services offered by your rand.
Use popular hashtags: Ride on the trend, follow what is making headlines and abuzz. This will make your profile look relevant, updated and more visible and prominent. It will help users find your profiles and follow you.
Cross promote your social media accounts: Strengthen your presence on other social media platforms as well. That also counts and builds your image. It speaks for your reputation and shows that you are someone worth following.
Quality content: Post unique, meaningful content and try not to copy others. Exclusivity will help pull and retain the users and in turn will help you increase loyal fanbase. Do not get lost in the millions of profiles on the platform.
Avoid bad practices: Refrain from adopting any shortcut or bad social practices to own that much coveted tick in your account. Buying followers, spamming and use of bots can easily be spotted by Instagram damaging your chance of getting verified.
Step 1: Log in to your account. If you have multiple accounts, make sure to select the correct account to verify.
Step 2: Select the menu option in the top right corner of your account. Tap on Settings at the bottom of your screen. Select account and tap on request verification.
Step 3: To confirm identity, fill in your Instagram details name, known as and category, attach a photo of any Government authorized identity proof. Hit send and your application form will be submitted.
Instagram will review your application for verification, and you will be notified if your request got approved or declined through Instagram notification. There is no defined timeline but should take a couple of days minimum.
Authenticity: Your account must represent a real personality or registered business entity
Uniqueness: Instagram only verifies one profile against a person or business entity, barring a few exceptions like accounts in different languages. Thus, your account must be unique. General interest accounts do not get verifies by Instagram.
Comprehensive: Your account must be complete, with a proper bio, profile picture, and at least one post in the account. The profile should not contain "add me" links to other social media services.
Noteworthy: Your account must represent a well-known personality with high search volume or a brand, or business entity. During the verification process, Instagram reviews multiple news sources and does not consider sponsored articles for review.
Public: Your account must be set as public or open to all. The profile cannot have "add me" options to link other social media services
Well not necessary! After getting verified once, you still have the chance to lose your verification badge. Instagram holds the ultimate authority to grant and remove the verification badges. Instagram can disable your account or even take back the given badge on the following grounds:
If you advertise, transfer, or try sell your verified badge
If found involvement of a 3rd party in the process of account verification
If it comes to the light that you are promoting a different service than what mentioned through your picture, bio, or name section
You need to be careful while promoting something as part of influencer marketing and never give any reason to Instagram to revoke the verified title from your account. A verified badge is a well-earned privilege so you must treat it that way. To adhere to the terms and conditions and retain the verified status, thus companies, celebrities seek for professional support to manage their official account.
The verification application process is not at all complicated. The only challenge is how to get verified. It might take a lot of time, effort, and resources. But, having that verified badge on your profile will be worth the wait. Gurgaon has emerged as one of the prime hubs for the digital media companies. Many brands avail services on Social media marketing in Gurgaon to manage their social media handles and accounts. You too can definitely explore the options available in Gurgaon and hire one
With this article you must be clear of how to get verified on Instagram. If you are still looking to outsource the work, feel free to connect with AmitKK and we will get the blue tick for you.
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