Wordpress is the most leading CMS platform right now and fuels more than 60 million websites or every third website one comes across over the internet. Developing beautiful WordPress themes is one of the most sought after works online. Launched in 2003, WordPress has been widely accepted and used by the developer and SEO community worldwide. You can develop any kind of website using WordPress framework with almost all functionalities one might want. Many of the in-built functionalities in WordPress are so well done that developing the same in any other framework will take a lot of time and effort. Not just having a good website, it also has lot of functionalities for SEO purpose. Webmasters with a decent knowledge of SEO can work their way around with SEO in WordPress websites.
Let’s look at why WordPress is the most loved and used framework:
Setting up WordPress is very easy and has set steps. Hosting providers like Godaddy come with Installatron where you can install WordPress easily by selecting a domain. Simple steps like creating a database, user name, selecting the domain and then installing the WordPress themes will suffice for you to set up. All necessary files are downloaded and installed in the server with three WordPress themes provided for free.
You can customize the designs in WordPress themes very easily and even switch between themes. Whether designing the slider or the header or even footer, all parts of the designs can be separated in files and customized very easily.
You can also use various libraries like Jquery, Bootstrap, and Datatables, etc. to develop different design components.
Wordpress is very SEO friendly thanks to its well thought of structure in its framework. Websites developed in WordPress get ranked comparatively easier than other frameworks. Simple but basic functionalities like providing alt text for images, meta tags for pages and posts through its famous plugin like Yoast, keyword focusing, text analysis, etc. go a long way in getting SEO ranking.
With customized WordPress themes you get a fully mobile responsive website. This is mostly due to the bootstrap library that one uses. Mobile responsiveness has taken the top slot in digital marketing as most of the searches are through mobile. Google pays a lot of importance on mobile responsiveness and even highlights whether your website is mobile responsive is or not.
Wordpress is now available as a mobile app and you can create, edit and publish blogs and pages on the go. You do not have to wait to get in front of you laptop or desktop to make changes on your website. Imagine how much benefits it offers in connecting with your audience when you respond to the comments on a real-time basis irrespective of your location.
Wordpress has a strong team to back it up and they keep bringing new features for users.
Wordpress comes with high security in its frameworks. You cannot simply do SQL injection in the website or crack the passwords of the admin panel.
You can install Google Recaptcha for logins and also restrict the number of login attempts one can make. This provides extra security for your website.
Wordpress has a media management process unmatched by any other framework. When you upload an image, it saves copies of the image in various sizes which are used for various screen sizes. This improves page load speed on small screen sizes as the image shown on laptop screen size will not be used for mobile.
If you want to use a different size for any other purpose or design, you can do the same with the help of a single line of coding in functions.php file in your WordPress theme.
Not just sizes you can also edit the alternate text of these images easily through the admin panel. You can also choose to either store these images as per month and year uploaded if you want.
Wordpress admin panel allows you to easily add and edit the content of pages and posts through its admin panel. Basic knowledge of HTML and CSS makes you the king of WordPress website development and you do not have to worry anything after this. Even if you don’t know to code, you can edit the text in preview mode. The images for blogs can be easily uploaded and changed.
In short, you can edit almost everything in the admin panel to make changes in the website.
In regular PHP website require a hell of work to be done in the backend. Setting up database tables, connecting codes to the tables, passing of data mailing the data, validation of data and much more is to be done before the form works properly.
In Wordpress themes, you simply have to install contact form 7 and set up field forms. You can install the Flamingo plugin to store data and get the form going.
You need plugins for some kind of work for which developing in the customized WordPress theme is not really possible. These plugins like Contact Form 7, Yoast, Google Recaptcha, lazy loading, etc. are easily available and for free. You simply have to do a few clicks to download and activate them. These plugins can be deactivated or removed completely easily from the website by few clicks.
Frankly, for the kind of website purposes, WordPress framework is suitable does not have lots of disadvantages in it. Simply put, you might be stretching your requirement on a wrong platform will be the case. Below points are some fields which require the WordPress team to work on:
When you add lots of plugins the page load speed increases drastically. Wordpress should come with features that allow plugins to be loaded on specific pages or components. The current solution to this challenge is to add only the basic plugin that is required for your WordPress theme.
Wordpress is quite restricted to the functionality it provides. In simple words, WordPress is restricted to functionalities like – blogging, regular pages. These functionalities are very well suited for regular websites not requiring high-end functionalities.
You can use the woo-commerce plugin to sell products online. It comes with its own features and restrictions.
It is pretty difficult to develop plugins and most developers are not capable of doing it. You are hence restricted to plugins available in the market, Changing these plugins again is very risky as it can get updated and all changes you do get wiped out.
Frontend frameworks like ReactJS can be used in a WordPress theme now through the use of REST PI. Still, it has a long way to go as plugins also need to incorporate these frameworks. Using these frontend frameworks with frameworks like Laravel is very easy as compared to WordPress.
Most of these disadvantages are not so big and can be bypassed by either using a customized theme or electing another framework for high-end functionalities.
Getting a customized WordPress theme is the best choice one can take. Buying a WordPress theme online or changing a theme developed by someone else will have strong ramifications in SEO and digital marketing.
Advantages of a customized WordPress theme are:
Design and develop whatever you want with no fear. You can change the WordPress designs overnight without facing any problem.
With the use of bootstrap and its flexibility, WordPress theme can be developed to be fully mobile responsive
If you use a purchased WordPress theme or use a theme designed by someone else and an update comes along. All change you did to the theme gets wiped out. You have an option of using a child theme, but it opens a can of worms of itself.
In a customized theme, you have no updates of any kind ever and can make changes without and fear of any consequences.
With customized WordPress themes, the page speed is very high. We have even achieved a page speed of 100!
The reason for this is the limited usage of libraries, using only the required parts of libraries and fewer codes. These things are not seen in purchased WordPress themes.
Wordpress can be used with React JS successfully with some minor adjustments. The reason for these adjustments is that the plugins required in a Wordpress theme are yet to catch up to these frameworks. Still, the ReactJS WordPress theme comes out beautifully with advantages of both the frameworks and is being accepted openly.
Woo-commerce is a crucial plugin in WordPress enabling us to provide e-commerce functionalities in WordPress. The process of installing woo commerce is just like any other plugin. Once installed, we can upload products through the admin panel and make changes like pricing, images, description, inventory and even shipping charges. The plugin provides almost all kinds of functionality required in typical e-commerce.
Customizing this plugin to your existing design is another nightmare. Only a developer who knows how to develop customized themes will be capable of doing it.
By now you must have understood the advantages of WordPress and why customized WordPress themes are your best options. If you are looking to get your WordPress website developed and want a customized theme, do connect with us for this. We assure high performing, fully responsive customized page speed with high page load speed.
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